Japan's largest comprehensive production agency of the loft work home to artist community "loft work .com". Designers and illustrators, artists, etc., creators registration of more than 8,000 people. Loft work is compatible with a variety of creative work that is requested from companies with this creator. Koyo Suwa to serve as representative is cited "creativity with the city" as one of the benefits of based in Shibuya. Whether it rooted How does creativity in this town, also from those that do not have enough to Shibuya now. Suwa-san says the Shibuya from the point of view of the creator.

We chose the Shibuya base for the company was a natural course of events

- Timing of Suwa came to visit in Shibuya?

There junior high school and high school in Komabahigashi Ohmae, the time had come to play to walk because there is no money to Shibuya. In particular, the time of high school, started to appear the select shops such as Beams and Ships, also along the road from Shibuya to Harajuku, because the shop had little bit more, I came to the often shopping. Also to dinner with friends of the school, roughly, it was Shibuya. Was poised Company's first office in Shenzhen close from Shibuya, so because deep town familiar Shibuya. Even when the company was examined growth and now the office gradually, the location was not the only Shibuya head. First to information it is easy to collect, convenient to move. And, we have a cultural and creative elements, is that the creators of the network is formed, it was a charm hard to be instead of what is for us.

- Did you change Shibuya compared with the time of the student.

Already 20 years, it has been hanging around the Shibuya neighborhood, but when viewed from me, nothing is not changed much surprised. Gathered young people from the late teens to about 26, 27 years of age, not lost even old-fashioned creative atmosphere. However, including the Daikanyama and Maruyama-cho, we'll also sensitive to moving around the area to reflect the trend. Soon because I also a good adult, diet is not a downtown in front of the station, and let's go to interesting shops of the kind of a little off the area, we check to beans on a regular basis. Area have liked recently, around the road passing in Yamate street from Bunkamura Street. Huh? Delicious shop will or there about Tteyuu.

And intensity of metabolism becomes Shibuya of charm

- The point at which Shibuya does not change, will May we positively captured or.

I agree. I think a good surface. However, as completely different If you compare 15 years ago and now a high school student, I would say that the city itself is either referred to as the level went up, heightened culture degree. Since the creator is a perverse creature (laughs), and "now is a Urahara" "No's Ebisu", but often include other areas, it has a part that is still attracted to Shibuya while Somehow says . This town, it is intense metabolism of information and people, Will has become one of the factors that attract the creators up there. Indeed, Ebisu and Daikanyama, Omotesando, etc. is also charming, it since has spread Shibuya as it were to base is also such area. I think that may be expressed as "Shibuya area".

- What are the things you feel that it is not enough to Shibuya now.

Is a gallery! As of NY, I want to Shibuya gallery dealing with contemporary art. Moreover, rather than the feeling that trickle down, I want you to integrated much at least 20 hotels. When it comes to the number of about it, even if there is no specific purpose of "Let's go to look at this", walking around one day, because that will Meguriae to something good work. Compared to earlier, I think that needs to Art is growing briskly. But also I think that more and more to open the home party, now in the place that was aligned to buy interior, to not put out the difference between the others brackets bad (laughs). Art kana When was? And people think is, I think we have increased considerably. After NY of I open up the party to the time of the open of something of the show I gallery, such a What features "social center of downtown" is not it interesting when there in Shibuya.

More than 8,000 of the creators are registered in the "loft work .com".