Crowdsourcing that has been attracting attention as a new way of working. Through the Internet, a service called crowdsourcing for the client to commission the work directly to the freelancer, the first time was commercialization in Japan is Ransazu. So far we have been based in Kamakura, but in June 2013, has been moved to the land of Shibuya seeking further growth. Crowdsourcing is do you have the potential to change how the way of working of the Japanese people, I heard a story on AkiYoshimi Yosuke's Ransazu representative.

Even if not actually meet, a mechanism to create a "trust relationship"

Thank you for your explanation about the "crowdsourcing" _ in the first.

The crowdsourcing, is a coined word that combines "crowd (crowd)" and "sourcing (outsourcing)". Taking advantage of the characteristics of the net, the crowd, that is service to outsource the work to an unspecified number of people, is crowdsourcing. Such services, this is there was also up, and you may also have those who think. Certainly, there are a variety of occupations of matching sites. However, service of traditional matching site, to provide the opportunity to link the consignment and the user for the purpose, but then the two was the basic form is that advance the work in the responsibility of each other. Crowdsourcing against it, not only matching, contract and delivery, all of flow, such as the settlement is a big feature to complete on the net. Easily Let me introduce the mechanism of our outsourcing. The company, called the individual who orders the work as "Lancer". Because Lancer that is displayed by experience and evaluation is accumulated by stacking the work, commissioned by companies, you easily find the appropriate Lancer by the work content. In addition, the Company entrusted to us the reward of each work from a pre-consignor, has taken the form of the payment for the Lancer after the contract is complete. This advance to prevent problems such as non-payment by the mechanism, Lancer will be able to receive a work in peace. Even without this way consignor and the Lancer is actually met, be put out to make a "relationship of trust", which is the most important base in advancing the work, is a breakthrough in terms of crowdsourcing.

Please tell us about the global trends of _ crowdsourcing.

The Company has commercialized the first crowdsourcing in Japan is 2008. Even at present Nevertheless, awareness of crowdsourcing in the country is not a high. This is still, way of working that freelance we believe it is because not been generalized. On the other hand, in the United States which is said to be running the Japan of five years, to start crowdsourcing to around 2000, now in the people who work as a free-lance is up to 20 to 40 times that of Japan. Crowdsourcing is thriving in China, the number of subscribers is one of the world's largest crowdsourcing service "Cho Hakkai (Cho first session of the month)" number of registered users is up to 7.6 million people. In the future, even in Japan, more people to choose the way of working of freelance, has also been foreseen and to expand crowdsourcing of market along with it.

Please tell us the history of the _ Ransazu establishment.

It was the Internet-related business as a sole proprietor from college. But, there is a feeling that "I do not want to become a big fish in a little pond", after graduation, once joined graduates in NIFTY Corporation in Tokyo, where he was responsible for, such as production of WEB site as a producer. Experience at this time, has become a idea of ​​Ransazu establishment. At the time, when you request the work of production to those who freelance, it was possible to get to the finish in the quality and speed as good as and better than large companies. However, freelance has poor creditworthiness compared to the company, it was also left deep-rooted idea that risky to order. Actually, since the excellent freelance is very large, also said that a big opportunity loss for them. So, it the opportunity to connect the people of companies and freelance was Omoita' and what if made with myself. If there is such a mechanism, companies are to be ordered with reduced cost, and, if even the Internet environment of freelance people, whether it is not possible to live without being bound to a place to live. Furthermore, women and that leaves the company the opportunity to give birth, such as a senior, which celebrated its retirement age, the potential labor force was also think that it is possible to elicit. While the look, these services are referred to as the "crowdsourcing", it was also know to be present in such as the United States. Japan and order in the United States significantly different from the labor situation, while referring to the case of overseas, went to assemble our own service.

Why crowdsourcing is Umidaseru a new job

Please tell us the origin of the company name that _ Ransazu.

It is a company that I put the thought of supporting a free lance. Or etymology of freelance (freelancer) would know. Originally "Lance" means "spear". In medieval Europe, mercenaries and war occurs has been hired. Mercenary is not a number of people, it has been counted in the number of the spear. Therefore, mercenary is came to be referred to as a "freelancer". It has since the early modern period, now points to the people who work in a free position to not belong to the organization. Symbols dressed in our whole body armor, it means the Lancer is the etymology.

_ From the establishment until now, whether there was any hardships.

Originally established, because the idea of ​​"the freelancer leave the job," it was not so much to society as a whole, was very hard to collect the consignment from companies. If there is no commission, no collection of course Lancer. Two years of the beginning, that survived somehow by low-cost management thorough, was a time of patience. Change the flow, did it growing interest of people to the Company, was the Great East Japan Earthquake of 2011. Such as telecommuting is reviewed, that the awareness of the way of working has changed greatly it is in the background. Earthquake after, commissioned from the company continues to increase, it grew even number of registered users with it. Current enrollment is 140,000. Registrant is often 20 to 30 years old, but not senior is small. Of the sales the top three of all subscribers, the two people is 60 years of age. In addition 70% live in regional cities, also we have about 2,000 people registered who have a job and access to our site from abroad.

_ Competitors also appear, but I think the point, such as what are the strengths of Ransazu.

The concept of how to provide a valuable service for the Lancer, is that you are with all of the decision-making of policy, I think that appeared heavily in various services. If it is determined that there is no value for the Lancer, you might want to refuse the commission. In addition, for the first time that the business of the crowdsourcing in Japan, we believe that there is a predecessor superiority, such as knowledge of the accumulation. In the future, we intend to also focus on educational support. Current of crowdsourcing is often the case that a relatively high capacity freelancers are working. Break the situation, to gradually step up, we are considering the provision of a support system that can challenge to totally inexperienced job.

By _ of crowdsourcing spread, there is also pointed out that "price destruction will occur" in the production, but how do you think.

Indeed, the unit cost of production by working principle of competition I think that there is a tendency to decrease. However, it has a strong surface that has various expenses is suppressed in efficiency through crowdsourcing. For example, if you want to produce a logo in the production costs 500,000 yen up to now, 300,000 yen becomes the cost of such as an intermediate margin, and 20 million yen was in the author. If it is of being entrusted to direct the author through the crowdsourcing, only the intermediate margin is eliminated, production costs can also idea remains of 200,000 yen until now. In other further point of view, because the cost is suppressed, there is an advantage that the work to be outsourced increases. For example, there was that the task of logo production of grass baseball team has been commissioned. Previously, is general director had been made on their own. This crowdsourcing cost is suppressed, etc., it would be said to have been newly created job.