With the announcement of the new era, how was the city of Shibuya?
It was a noisy Shibuya in the World Cup and Halloween, but even in the new era issue announcement, voices that mixed expectations and unrest with "something that might happen" were noticeable in SNS etc. By the way, I would like to look back on what happened today one day in the city of Shibuya.
About one hour before the announcement, people and media began to gather around the station gradually, and by 11:15, the scale swelled to such an extent that walking was difficult. In particular, the appearance of holding smartphones and digital cameras towards Q-Front was noticeable, and news video and breaking news that flowed in a large street vision attracted attention.
11:40 minutes past the new era "Regumi" announced. However, at the moment of announcement, the area around Shibuya Station was surprisingly quiet, and no crying or noise occurred. Perhaps because there was not enough Internet environment outdoors, there were not many people watching TV broadcasting in real time, probably because the way of transmitting information was random.
It spread from the person who got information from the smartphone at hand saying "It seems to be decided to be a certain demeanor", and after a slight time lag from the announcement, it was a realistic appearance of the scene that it started to be messed up.
Among them, there were people who wrote "Dr." on colored paper that they brought quickly, and raised them high on their heads to inform others.
It wasn't immediately after the announcement that the area around Shibuya Station became noisy, but after an hour or so. As soon as a staff member appears when a major newspaper company distributes extras, a large number of people rushed into a temporary dangerous situation in search of extras to be commemorated. The station police officer immediately intervened, and the on-site distribution was discontinued (after that, the location was changed and distribution was performed).
It is said that there is a temporary panic, such as a rivalry taking place at the time of extracurricular distribution not only in Shibuya, but throughout the country. From now on, major newspapers will wonder if they will do extra-curricular distribution during the Tokyo Olympics.
Today, throughout the city of Shibuya, various events, sampling, and product sales were held quickly in response to the announcement of the new era. Let's look back on the situation based on the news and information uploaded to SNS.
Mercalli will hold an event in SHIBUYA STREAM with the announcement of the new era. On the spot, I created a T-shirt printed with the letters “Rekazu” by the Japanese calligraphy artist Ryokaze and distributed about 500 copies. Details will be reported later.
— FASHIONSNAP.COM (@fashionsnap)April 1, 2019
ファッション業界でも新元号アイテムが続々と登場しています >> https://t.co/5jWSBKt7qb# Ordering pic.twitter.com/GogLmLeV2b
# OrderingA T-shirt printed with the letters# SHIBUYA STREAMDistribute in the previous square!https://t.co/Q5dx5wZ7Zo
— The Shibuya Keizai Shimbun (@shibuyakeizai)April 1, 2019
calligrapher# Cool wind flowerVolition by Mr. was also performed.# Extra # Shibuya # Leiwa # Melkari #mercari # New Era #calligraphy # Heisei last @mercari_jp
Shingengo "Rekazu" T-shirt. On the 1st afternoon in Shibuya-ku, Tokyo, the staff of Merkari printed at the event. (Seki)https://t.co/rzwrOXfvbj # Ordering # 和 # New Era # New era announced # Heisei last pic.twitter.com/JIS949gIev
— The Asahi Shimbun Visual and Media Department (@asahi_photo)April 1, 2019
# OrderingCharacter entered the package# HaichuBut,# SHIBUYA MARKCITYWas distributed at.https://t.co/ad46lNoej1 # Funny printIt was made in 6 hours using the service. The 1000 prepared is gone in about 15 minutes.# Shibuya # Morinaga # Morinaga confectionery # Extra # Leiwa # New Era # Heisei last @ morinaga_angel
— The Shibuya Keizai Shimbun (@shibuyakeizai)April 1, 2019
I got a high school in Shibuya ~ 渋 谷pic.twitter.com/DLPwi8siKN
— Here (@ koh0929)April 1, 2019
Shibuya 109 now
— TAKARA TOMY (@ takaratomytoys)April 1, 2019
We distribute rearranging ticket which "life game + order sum edition" gets by lottery from 14:00pic.twitter.com/GPzzb9oRUu
Announced earlier! Aim to be a top influencer in "Life Game + Ordered Edition"@takaratomytoys
— Bouncy / bouncy (@ bouncy_news)April 1, 2019
Click here for detailshttps://t.co/z2tAkHkEIx
# Era # New Era #Game of Life # 18 years of peace #REIWA # Thank you Heisei pic.twitter.com/Gbe7LFFiIH
I want to acquire the new era "Rekazu"!
— Tokyu Hands Shibuya (@Hands_Shibuya)April 1, 2019
This is a guide for silk screen printing machines and T-shirts for customers with the latest trends.
Why don't you make a lot of fashionable items such as Rewa Eco Bag, Rewa T-shirts, etc. with "Rewa" made by T-shirts?
<Hands Shibuya store, 6 B floor> (nori)pic.twitter.com/vc41OsYbPS
I bought the new Gen. Baumkuchen quietly sold in Shibuya.# New Era # Baumkuchen # Ordering # Youheim # Contents are the same pic.twitter.com/q1yGFTbTrr
— Ochachi @ Baumkuchen Sanshin (@ 0chachi)April 1, 2019
On April 1st, at the Taiseidou Bookstore in Shibuya, we started selling the new era "Rekazu" can badge.
— Hoshi Kotaro (@planner_ryotaro)April 1, 2019
It's just a scrambled intersection. As it is for a limited time, please go ahead.pic.twitter.com/gCUfJYiVSa
Shibuya was a bustling day, but today is only the announcement of the Shingen issue. The actual conversion is May 1st. This year's GW, which will be a 10-day holiday, is expected to be more vibrant in Shibuya.
Editorial department · Fuji Itakashi
Shibuya registrar. In addition to Shibuya of Culture information, seasonal news and topics, it will spell write that feel every day.