Shibuya culture PROJECT

Sakuragaoka-cho

Area that place name is again to realize that representing the terrain

Yuta Ukai of Staff (left) and Kohei Nakazawa (right). At the office of the porch that is also used for magazines of the shooting.
As place names around Sakuragaoka the town, there are many cherry trees and a hill.
The second floor of an antique shop, "Sieben", to the third floor of the "Bar Sieben" both design office "TYPE SEVEN" is produced on the first floor. Glass products of heavy armchairs and organic curves to the bar-lined. Also it performs such as live events with a focus on acoustic.

Design office "ASYL DESIGN / ASYL CRACK"Staff Yuta Ukai's bookmark is "Sakuragaoka-cho"
Set up an office in the town Sakuragaokacho "ASYL DESIGN / ASYL CRACK" began the art direction of magazines and books, advertising and to produce the event, a design company that across a wide range of genres associated with the "design". bookmark of Ukai's staff is that of a "place names around Sakuragaoka-cho" and "Sakuragaoka town". "To Shibuya there many place names that represent the terrain, such as" mountain, the valley, the hills ", and consciously walk the city has become the relief of the street of the place name. Also around this Sakuragaoka-cho Uguisudani (Uguisudani ), Hachiyama (Hachiyama), such as Nanpeidai (Nanpeidai), there are many places to imagine the origin of the place name. "and taught me the tricks of the city to walk. But the conversation in the wake of the "Daikanyama and topographically high area as Shoto is lined with trendy shops and upscale housing, as low where there are many folksy shop without the frills and rather feel. "," or there is a bird butcher to narrow back alley in Uguisudani, friendly and there is a convenience store a homely atmosphere. "" in the spring a beautiful cherry Sakuragaoka-cho, because stray cats often fun to take a walk. "and applied to be gathered happily terrain lecture those of other staff. After the bout finished chatting, "that stop by to after work in the immediate vicinity of the office" Bar Sieben "also. Interior and combined with antique shop downstairs, the products that are dealing with there is also such as the original furniture , who recommend the hideaway spot of the habit of a design become many and exciting. "said Sakuragaokacho the town unique.

Office's INFORMATION

「ASYL DESIGN／ASYL CRACK」では「DAZED & CONFUSED JAPAN」や「ART iT」などといったカルチャー誌のアートディレクションを手掛けているほか、自らが企画・編集・制作する大判グラフィック誌「NEUT.」シリーズの刊行や、東東京の活性化を目指したプロジェクト「Central East Tokyo」のプロデュースも行っている。最近の仕事として、宮崎あおいの写真集「光」（写真右･10000円）とフォトエッセイ集「祈り」（写真左･1500円。どちらもネコパブリッシング刊）のブックデザインがある。

ASYL DESIGN / ASYL CRACK Shibuya Sakuragaoka-cho, 29-17 Sakura Mansion 501 TEL．03-5728-8288

（2006年01月13日 21:25:00）

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