# Shibrava? Exploring the charm of working, playing, and living in Shibuya

KEYPERSON

From love hotel of that human touch full of Maruyama-cho,
I want to change fundamentally the image and culture of the industry

Ltd. Stiles Representative DirectorAoki Tang's

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1978, was born in Tokyo. 2001, Tokyo Keizai University graduation. Join the club in the brass band at the time of the junior high school, he encounters in trumpet, aspiring musicians. After graduating from college, he joined the real estate investment company, through the Aoyama of dining of store manager, assigned to the love hotel sector. And left the company in 2011, founded the Corporation Stiles to perform, such as love hotel management business. Shibuya Hotel Ryokan Association other deputy union president, Tokyo hotel inn life Mamoru trade association director, Ikebukuro Hotel Ryokan Association board of directors, concurrently and Tokyo Korea Chamber of Commerce and Industry director.

Maruyama-cho, Shibuya is, clubs and live house in the area that love hotels are concentrated, mixed and further unique dining options showing signs such as the culture of the crucible. This region is formed in any circumstances, do you to the present. Make multiple love hotel management business of Maruyama-cho, Aoki Tang's Corporation Stiles representative to serve as a deputy union length of Shibuya hotel Ryokan Association, history and charm of Maruyama-cho, also to your own work I like your I heard.

Love hotel industry is in a very honest business, I was first surprised

Please tell us the history of up to establish the Corporation Stiles _ the beginning.

It dates back a little, but I was originally I musician wannabe. Than in high school, working during the day at the shipping company was byte destination, at night while going to college, had been blowing the trumpet in blues jazz band. Belong to the indies of the office, or to play here and there of the live house, but had been doing in earnest or the installation and alive in the Shibuya Tower Records, gradually realized that "in my music is not suitable." ...... gone by. So, I'm familiar person real estate investment company has a job trying to get in because it was owned by the recording studio, where worked. However unintentionally, it will be assigned to the dining restaurants along Aoyama street, did a job as a store manager for a while. Then when it was referred to as the "me moved to a love hotel sector" was very unpleasant, but quite fun and actually do the job, I felt that "might be facing." Then, as a result of discussions with the president in 2011, it took over the part of the love hotel management business, became independent and established Stiles. Currently, including the management of the love hotel of about 5 hotels in the center of and Ikebukuro Shibuya Maruyama-cho, also performs a sales guidance to other hotels, it has also held its own properties. Also consulted from the property owner, we are also consulting services to a variety of business categories, such as condominium management and eateries shop management.

Fun of _ of love hotel work, will there around what.

Is was first surprised to start this work, is that the image is a very honest business in contrast. But, think well, I think this is I'm such a matter of course. Love hotel customers of the majority in the repeater, 75% consists of more than the user's three times a month in sales. Couple on a daily basis using a love hotel is often, there are several hotels all the time candidates, and use of the hotel in particular favorite among them frequently. In, and say how do you get to fall in love with your hotel, this is not only going to sincerely improve the service. Because there is no opportunity to the service face-to-face as restaurant, room quality and cleanliness, I'm such attentive service as it is directly linked to your evaluation. It felt the fun of as a work in such a point, it is one of the reasons that have been attracted to this industry.

Maruyama-cho of love hotel is like a "unique bistro"

_ The'll try some other to feel worthwhile in any manner.

This industry, I have many straight people I'm clumsy. But it is difficult to maneuver dexterity in society, but I was hard. When I was with the aim of musicians, and also feel that is similar to the fellow that was working hard together. For a period of time before entering the real estate company, there is that you have a sales job, I have done a decent dexterity, it will quit so troubled such as "whether I should sell really listing that situation?" year. From that experience, customers on the idea to the best way to get an become a happy feeling, I feel the joy in this work can face in a straight feeling. From it, it became a major turning point in yourself, when the revision of the sex industry Act of 2011 (Fueiho), I than Tokyo hotel inn life hygiene trade association that serves as the director, national inn hotel life is a top organization as a countermeasure against a member of the health Brotherhood, it is that you have to interact with the Ministry of health, Labour and welfare and members of the Public Prosecutor's Office. The original amendment did not in line with the actual situation surprisingly, have proposed our idea to create a written opinion and materials. Eventually become a revision in the form to incorporate quite a proposal here, we received words of thanks from many stakeholders as "the law has changed for the better, thanks." This experience I think I got a chance to take root in the industry.

Please tell us the history of the hotel district of _ Maruyama-cho.

Shibuya hotel Ryokan Association is celebrating its 60 anniversary in 2012. At that time issued Although he served as editor-in-chief of the commemorative magazine relationship I was around to various and listen to, originally Maruyama-cho eaves is restaurant from before the war, geisha was the red-light district to come and go down the street. However, it reduced gradually restaurant and the role of the red-light district is transferred to the Ginza, went converted into inns and hotels. Also in accordance with the Miboro dam construction in Gifu Prefecture, people are no less that in Maruyama-cho, is given as an alternative land of immigration, including the inns and hotels. Currently, Maruyama-cho, there are 60 hotels about love hotel, but it does not change much from the time of the peak. This is also related to that there is a Zoning Ordinance of the love hotel in the town Maruyama.

Compared with _ other cities of the hotel district, Maruyama-cho, it is feel like different a little atmosphere but ....

Maruyama-cho in Shibuya is also somewhat cheaper rent, clubs and live music, the culture in such a unique dining options coexist has been alive. This area might be said to be unique. In addition, when compared to other cities, such as Shinjuku, is a feature of the scale of the love hotel is small to be Maruyamacho. For example, the average number of rooms in Shinjuku of love hotel, but is about 40 rooms, Maruyama-cho, even many hotel less than 20 rooms. While the corporation is in the Shinjuku is reorganizing seeking management efficiency, Maruyama-cho, by historical circumstances and regulations that story before, it is the main factor in many of the privately run hotels by hereditary. In the recent love hotel, such as the proposed "Women's Group", it has been conspicuous case that hammer out a use beyond the traditional category. At first glance looks like a business hotel, has actually made many hotel that is often used as a love hotel. On the other hand, Maruyama-cho, is indeed no less appearance and naming of the hotel, such as "old-fashioned love hotel". Which is not that good or bad, if you massive love hotel is that it is a family restaurant, hotel of Maruyama-cho, might be close to the privately-run bistro and yakitori. Father does not maintain a certain quality and eliminate the motivation, but it obtained also become a unique hotel, depending on the owner. Maybe fun of Maruyama-cho such a place.

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