Edit presided over the production, "Do The Monkey", while working as editor-writer, appeared to television programs such as "Tamori Club", also, such as serve as a personality in the J-WAVE, the talent in many fields Yu Watanabe. Especially since it is often involved in the medium of music-related, we were told and the transition of the very detailed Watanabe has been staring at Shibuya of Culture in Shibuya of music situation, the thought of to Shibuya.

- Shibuya What was the playground since I was a student.

When I was a student, I was playing rather in Shinjuku. Such as theater, movies and publishing, because I liked the culture of darker. I It was also longing to Golden Gai and jazz cafe. So in Shibuya I did not come so much, there was the image of Do not trickle down and interesting places are beginning to emerge. Naa was shocking when you are pink dragon in the first half, especially the 1980s. In the building of the flashy pink Florida-style, at the time there is also a pool on the roof. I had my often not used to shooting in the work of editing. Also was able bar to listen to reggae, Shibuya remembers that it was fast. Frequently came to visit the Shibuya, 86 years on from before and after the independent left the company. The meeting place of the people of the music-related, I'm Shibuya were many. But, because Shibuya rent was high indeed, the beginning had offices in Ebisu and Mishuku. About eight years ago finally I was able to transfer to Shibuya. Walking to go something Tower Records and Parco Book Center in 5 minutes, until the last minute of the curtain time of the live house is because us perfect a good thing ... It can work. Morning is often also stop at Flat Tower Records before work. It will be only the information collected walk all round the floor, it will be a moderate exercise (laughs).

- Shibuya of the crowd is what about as an environment to work.

Crowd is I do not give a damn. There is no resistance to the atmosphere, which was messy. But adults often shy away from saying that there is no place in Shibuya, even if I'm not squatted down young child on the ground, I because basically I do not mind anything. But rather, especially in the young people, to the point that all kinds of human beings gather in borderless you will feel the fun of as a city. But it might be because I have lived not aware that he was getting older (laughs).

- Do you feel that what's the fun of Shibuya of the city.

From the 1980s to the Shibuya, people were born culture in the form of calling the person. When the phrase funny humans to transmit information begun something record shops and tailor's shop, restaurant, spread the story that "looks interesting", there or rather salon, a collection of people is formed. This, including the small-scale multi-tenant building, is that rent is not so high properties are many, which can occur precisely because it allows management of an individual. It it has been supporting the Shibuya culture. It is to Udagawacho there is a lot of independent record shops, so-called Urahara would also be the area that was formed at the very accumulation of personal power. Even small live house to many dotted It is the same feeling. The "Do let's go from him to live." So why, do people who want to run a shop in individuals gather in Shibuya. Such type of people, rather than judge the number for the sake of profit, it's a strong feeling that I want you to understand the goodness of products that you have to select or create. In that respect, in Shibuya, have integrated a culture that is enclosed with the subculture, people with a hobby and feeling similar gathering. People who gather in Shibuya, rather than the information that has been washed away by the mass media such as television, "This, I say," I because you cherish your sense of. So, thinking it would meet the customer that I ask, will the many people put out the store in Shibuya.

Corner in many figurines made a monkey motif parallel Lovely Idol after the firm name of "Do The Monkey"

- Culture of Shibuya So you have large aspect that has been created is "personal".

I think and say so. Let me give you one example. Previously, I think there was a genre of music that has been called the Shibuya-kei. That, originally "For those who gather in Shibuya, which would sell" staff of HMV began from that which is provided with a special shelf. As such, some of the culture that the Shibuya and originated in, and follow the original, I think a case to end up in the individual is not a few. However, recently, by the re-development, we have a little fear that the individual force could would be destroyer. Given certainly economically, better to build a big building together a small multi-tenant building efficiency is good. But, So it does not could lead to the average city was hanging made by marketing. In between the young people, to shop in a large commercial facility, it seems and ... to buy things on your mobile phone go to the pub to chain expansion, not a few behavioral patterns along the marketing that targets the mass. There is no meeting of the people who make the culture there. Have visited the city in the sense that though use of the amusement facility. Compared with our generation, I think the sense of today's young generation of culture has been changed to clear.

- I think that my job, it is often to visit the music-related store. Is there a change in previously and compared.

This is not in Shibuya just a problem, but because we are rapidly increasing, especially the purchase of a download in the Japanese music, not least, I think that its impact has been received. But it, in the Shibuya has rooted the DJ culture that was born in the 80s, have an analog record is being sold in large quantities. For now, there is no change in the situation. However, since recently has been an increasing number of DJ to use the iPod, in the future, you will want to also receive the impact. Not only a record shop, Shibuya walking have interesting and, when the sense of the people for a culture change, it is to the surface of vividly. For example, in TSUTAYA in front of the station, a certain time, the video that was in a large amount it has been switched to a DVD all at once. And, it increased suddenly the number of foreign drama. How everyone in the world is what you are seeing is, you know very well. Also, while you are decreasing the bookstores there anything legacy, bookstore that features a strong selection of palatability also be or have increased, perhaps the change of people's sense has appeared. If the coffee shop of the other town, every day, there is no problem taking out the same coffee. So it does not change quite sex preference. However, since the young people gather in Shibuya, boom visit one after another. So just continue to put the same coffee in the bad, it must be to develop a seasonal menu and limited menu. Moreover, the sense is asked. That kind of thing is not to occur in a single-shot, I think that it is Shibuya likeness of what is happening in the entire town.

- What will the change in how future, Shibuya the city.

Recently, when walking down the Shibuya, you will notice that the road surface shop that sells luxury watches has been increasing. Besides, it seems that more and more emphasis on shopping and dining a sense of quality. At first glance, it seems also to have been intended for adults, or would rather, this is not you're aware of the woman. In recent years, there is a tendency for women seeking to greedy a sense of quality and cleanliness in goods and services increases. Well as a new beauty and cosmetics, you'll also appeared one after another. In March 2007, "AneCan (sister scan)" has been launched, but the change of the flow such Shibuya seems to be not unrelated. As the next epidemic of Ganguro, it might be its direction becomes stronger. After, but will be repeated, still remains a small multi-tenant building, we strongly hope that the room can be a challenge to the city in the personal power is left. The unprofitable no one is excluded, but I think it can not be helped to some extent, I think as a place to gather the young people who want to turn off the start line Shibuya is the need. As long as it is a kind of town, it will not be will be no people from Shibuya.

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Yu Watanabe
1959 Born in Kanagawa Prefecture. After the second Faculty of Letters dropped out of Waseda University, become a partner of Takarajimasha that had been a part-time job as a student. Independent as editor freelance writer in 1986, the "VOW" series, such as to be a big hit, leading to the current working on a number of publications. In addition to publication also, appearances and to the "Tamori Club", a multi-in active in the music selection, configuration and appearance of the radio program. Currently, the "e-STATION GOLD" (J-WAVE every Friday 11:30 to 16:30) serves as the navigator of the other, responsible for series like "Weekly Asahi", "Style". Near Miyashita park set up the editing production "Do The Monkey".

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