A blue frog PR train is running for the closing of Tokyu Toyoko store! Until March 31

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As part of a project to boost the closing of “Tokyu Department Store Toyoko Store”, which will close on March 31, the TOKYU TOYOKO LINE is currently operating the PR train “NO END Toyoko Shibuya Terminal”.

A PR vehicle with the motif of the "old 5000 series" of the TOKYU TOYOKO LINE, which is nicknamed "blue frog" with a green paint and rounded appearance, is a wrapping process of the current "5000 series" . Since "Blue Frog" is also set up in Hachiko Square, it is known as a representative icon of Shibuya along with the Hachiko statue.

▲ “Old 5000 Series” installed at Hachiko Square in front of Shibuya Station

In recent years, rather than crowded Hachiko, there are quite a few people meeting in and around the blue frog car. However, the blue frog, which has been installed at the Hachiko Square in the past few days, has been decided to be relocated to Odate City, Akita Prefecture, the hometown of Hachiko, and will be carried out and transported from late May to early June. It was announced. In the redevelopment project around Shibuya Station, the construction of Hachiko Square will be performed in the future, so it is probably a conclusion after considering various relocation destinations, but it is still lonely.

▲ A vehicle with the current 5000 series wrapped in a “blue frog”▲ The English abbreviation “T.K.K. = Tokyo Kyuko KabushikiKaisha” used to be used in the past

The first train in the PR train has the title "NO END Toyoko Shibuya Terminal" and a headmark with illustrations of the Tokyu Department Store Toyoko Branch West Building and the Blue Frog at the time of opening.▲ PR train head mark

"NO END" is taken from the name of the work of a sculptor Isamu Noguchi, who was once down the theater "Toyoko Hall" on the 9th floor of the West Building. As with the curtain, which means "NO END = starts in the long past and continues without change", "Everything does not disappear with the closing of the Toyoko store, and its soul and culture will continue to be in the city of Shibuya in the future "We will continue to live."

▲ In the hanging and vision in the vehicle, photos of the Toyoko store at the time of opening the business are introduced

On the inside of the car, there are many photographs that reflect the history of `` Tokyu Department Store Toyoko Store '', which has been the face of Shibuya Station for 85 years since its opening in 1934. Is also being broadcast.

The PR train operates until March 31, the last business day of the Toyoko store. It runs almost every day, so if you find a "blue frog" wrapping train, please take a look at it.

Editorial department · Fuji Itakashi

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